News & Views

Medium 5f6b43e9 cf2f 471d a983 dadf8627636b

17 June 2022

Managing brands in inflationary times 

In price sensitive, anxiety-making period of inflation and the rising cost of living, does your brand have a strategy for everything from pricing to customer loyalty?

Medium f19f3a5c f428 4b9a 9bac e0853e8ef8d6

27 April 2022

A tarnished reputation: why The Oscars are no longer golden

The handling of Will Smith’s outburst by The Academy, is a lesson for all organisations in brand value and living by brand values.

Medium 278624b7 c5b0 415c 9ffc 8c409dd65b31

29 March 2022

Can Coke change the course of history?

If you ever questioned the power of brand value, take a look at what's happening in Russia, where brands are exiting to send a powerful message.

Medium 557e8320 23d1 4372 a4eb e6d3795ded4a

16 February 2022

We can learn a lot from Her Majesty about brand management

This month marks the beginning of the Queen’s Platinum Jubilee year, and with it we can reflect on an excellent example of leadership, and brand management.

Medium 707124f0 dafa 42b7 8384 6005550d5a89

31 January 2022

Why your brand matters in the face of a skills shortage

How can companies make sure they attract and keep the best of the best talent? The key is in your brand value.

Medium 904614a9 9cfa 4705 86c4 9653c2914ca6

04 January 2022

How important are your people to your brand?

Good team members are the guardians of your brand, making it equally important to communicate your values to them authentically.

Medium 06872739 484e 439d a6e1 2945a0195f47

01 December 2021

“Oh! It’s Covid you know” – it’s time to stop blaming the pandemic

We all know and accept that the pandemic has resulted in both short and long-term difficulties for businesses but the Covid excuse is wearing thin.

Medium 07f5c7c6 edaf 4f69 bbc7 c90fe8c78603

09 September 2021

What makes you stand out from the competition? 

Brand value is arguably the most important intangible asset that a company has, so it should always be the focus of Board members, CEOs and shareholders.

Medium 39c89cd3 9fea 4159 b88d f3cb9fd9345a

03 August 2021

A City built on coffee and conversations

The phrase ’my word is my bond’, the historic basis of writing business in the City, arose because people met, knew and trusted each other. There is a place for Zoom meetings in The City of London, but there’s also a heritage of personal interaction in this business community whose strength cannot be underestimated.

Medium 6b102608 4d6f 4a91 a106 06174fc4adbe

19 July 2021

Anxiety, logistics and fitting back into our suits. It’s time to return to the City – but how?

For all the hybrid models, face masks and hand sanitisers, how do business handle the anxiety and feelings around returning to the office in The City of London?

Medium a0d05a81 f7f3 4201 9d8f 4c32e63bf50a

21 June 2021

City tradition is the launchpad for building back better

As the City elects its two new Sheriffs this week, it's an opportunity to reflect on how tradition is a key instrument in the future of its community.

Medium 7e165319 cf3a 4ae2 a737 8ce4fd1eba81

02 June 2021

Being a changemaker for a better City of London

Interview with The Brokerage CEO Katerina Rudiger, about creating opportunities for young people in the City of London, through community and company culture.

Medium 56ca5157 33eb 4c44 9a8a 50c9bf18f545

29 April 2021

Building a greener city: how the Livery can help to tackle climate change

How the City of London Corporation has undertaken its own environmental responsibility commitments in October 2020 with their Climate Action Strategy.

Medium 1aea5f9c ad5b 48a2 bd85 eef1011862cc

19 April 2021

Remarketing The City of London: doing what we do best and marketing it to the world

If we think of the City of London as a business which we are marketing to the world, we need to rebuild trust and show how we are making the City safe.

Medium 0b11fd9b 2613 40fa 88cf 9db6bfc1d483

16 March 2021

Making space for conversations that make our city better

The City of London is filled with incredible people working to make it better for everyone - it's important that we give them a platform to share their work.

Medium a88baa4c d651 4c0b 9525 cc7d5fbc559d

22 February 2021

Confuse the enemy; tell them the truth!

How can brands handle the increasing likelihood of having to deal with hostile client feedback at some point, without being fearful of communicating at all?

Medium 1917125c 7a5f 4f6a 9af5 8982c0e20063

25 January 2021

The Financial Services Group discusses post pandemic economy, geopolitical shifts and climate change

Financial Services Group brought together an impressive panel to discuss the post pandemic economy, political shifts and the climate challenges.

Medium 2c29a711 9bdf 4f44 8f0d 9605ec4d27a0

18 January 2021

The ABCs of moving forward into 2021

Businesses need to keep calm, carry on and take control of their businesses to move forward in 2021.

Medium 932ca06f 7a4b 4470 933f 2672d581ea0b

19 December 2020

Reimagining The City of London as if you were a new Board of Directors

With the first vaccine roll-outs happening this month, I can’t help but think what a post-Covid London is going to look like, and how we are going to promote The City on the world stage moving forward.

Medium 7ed5c922 3aa7 4272 bada beca3839a1f2

23 November 2020

To succeed in today’s climate, advertising needs to remember its purpose

The more things change, the more things stay the same – such is the truth in so many areas of work and life. However, at no time, certainly in my memory, has any industry, including advertising, experienced such accelerated change as it has this year, and yet its future seems somewhat in question. 

Medium d4d56302 c998 4a8d 8cd7 5a220ed503ec

15 October 2020

Is leapfrogging the new pivoting?

The new economics of Covid has forced many organisations to think both differently and quickly about the voracity of their current business proposition: what they do, how they do it and how they market it to an audience whose wants and needs have changed rapidly.

Medium 5b1529ed aae8 40f1 97b2 a0dbd758d647

05 October 2020

The City of London debates how Artificial Intelligence is being used to deliver economic and social good?

A couple of weeks ago I was privileged to attend this year’s excellent virtual Tri-Livery Roundtable, along with 200 other interested people. Given our reliance on technology this year, the topic seemed appropriate. So much of our daily considerations around Artificial Intelligence seem to hinge on the luxuries of a talking fridge that can top up your Tesco order or applications in media and entertainment. Unusually, this was an exploration of how AI has the capacity to deliver economic and social good. As a Stationer, Past Master Marketor and Chair of the Financial Services Group of Livery Companies, of which the Information Technologists are members, you could not have found a more interested listener.

Medium 8c6c9c3f 2376 4c4e b374 1e3c11d0c3a4

22 September 2020

Beauty might be skin deep but brand value isn’t

When we talk about the brand value we tend to think about all the things that are client-facing or have a direct impact on the client. However, to create authentic brand value, we have to start internally, with business culture and a team who really believe in what they’re doing or selling. What we’re seeing a lot of this year however, is a seismic change in how that internal value is generated and how its effectiveness, or lack thereof, has a big impact on customer experience and consequently customer retention.

Medium 8cdb1025 9473 46ac 87e8 dbb1fc101482

18 August 2020

What do you have that other people want?

Businesses seem to have fallen into three categories over the last few months. There are those whose marketing departments seem to have adopted radio silence, there are those who have put information out on the pretext of being helpful but have shown in their follow through that it’s only skin deep. Then there have been those who have put information out and been transparent about how they are handling things – even when it’s hard. They have shown they care about their customers and do not take them for granted. Bravo!

Medium f6132dba ccb2 472b b3e7 fecd1f65bd81

21 July 2020

The power of freedom and the privilege of responsibility

Earlier this month, America celebrated Independence Day for the 244th time. The 4th July is held dear amongst Americans for its commemoration of one of the things we treasure most: freedom.

Medium 9cd2053a 0695 46ba 968c b44214c9ee32

23 June 2020

Grief cycles and dragons: how do we move forward?

“. . . gentleness is stronger than severity, water is stronger than rock, love is stronger than force.” Hermann Hesse, Siddhartha

Medium 3698782e 9d72 4d3f 8552 6b5a410f06a4

18 May 2020

Wanted: Positive wizards! Our responsibilities as communicators

The power of narrative is profound. Communications are a vital element of the area I have worked in for a long time, and I know that they can be the difference between the success and failure of ideas and situations. Unfortunately, at a time when it seems we should all be working towards collective, positive goals, it doesn’t feel as though those with the most powerful platforms for commentary are using them for the common good.

Medium 4fad3966 b79d 4745 8d2f f21fa2066ccc

25 April 2020

We are a nation of volunteers

Volunteering, and doing the right thing by our fellow man, is at the heart of British national identity. We have seen it at its tangible best recently in the rallying behind the NHS, as well as one another, as we seek to find a path through the current health crisis.

Medium 18ab8b78 678a 4548 a58c 9ad5ca13fe62

26 March 2020

Shipwrecks happen today as well – but we can take a moment to consider our actions to change the outcome

Earlier this year, I was privileged enough to go on the trip of a lifetime – I went to Antarctica. In all ways, both devastating and euphoric, it was overwhelming. However, in that I think we can find, if not answers to current circumstances, at least a guide for how we might best behave, both individually and as a community.

Medium 36fd8470 9ad1 43a5 8287 e02ab6c24608

27 February 2020

Nurturing new commercial opportunities for the City in a post-Brexit world

Exploring new commercial opportunities for the City, and the UK as a whole, around the world has taken on new meaning and possibility in a post-Brexit world. It’s a new frontier that the FSG (Financial Services Group of Livery Companies), of which I am Chair, is in an important position to nurture, not only in uncovering opportunities for our larger businesses, but also taking the foundation steps for our SMEs in the City to build upon as well.

Medium fce5a380 18ae 488b 8410 588f66553d5e

25 July 2018

Attracting Young Graduates To The City

I’m very passionate about attracting young graduate talent to the City and providing opportunities for them to gain valuable experience. This is so important as they will be the managers and leaders of the future.

Medium a07f0572 7e65 4354 a4f9 ac73dd00d151

12 June 2018

The Institute of Export Academic Awards 2018

The Institute of Export’s mission is to enhance the export performance of the United Kingdom. It is setting and maintaining professional standards in international trade management and export practice. The IOE achives this by the provision of qualifications, training and practical support.

Medium 9f20c045 6905 4f09 b908 435aa8af96c9

28 May 2018

The 2018 Brigantes Breakfast

The Brigantes events are held in the North of England. They are ever popular and supported not only by Liverymen of North England but across the UK as well. The Royal Armouries Leeds for Brigantes Breakfast was held in Leeds on Friday 25 May.

Medium d2e89328 ca97 48f0 a377 01cb6fdba5e4

21 May 2018

The Bank Junction Experiment And The Future Plan For Cheapside

I was pleased to host a breakfast with Christopher Hayward at the Members Dining Room, Guildhall, London on Friday, May 18th – as well as with many concerned individuals from the Ward of Cheap. The focus of the breakfast was the Bank Junction experiment and the future plan for Cheapside.

Medium 73f7bf2d 8b2e 426b 8b18 77eb2303d0de

16 May 2018

The Reflections of The Lord Mayor

The Reflections of The Lord Mayor event was founded by Christopher Seow. The main goal is to celebrate the achievements of past Lord Mayors of the City of London. The event also raises funds for the Lord Mayor’s Appeal charities.

Medium cbd9388e eff3 4fdc b41f e6ffc5c9e1d9

30 March 2018

GDPR Seminar Stimulates Lively Debate Amongst Livery Companies At Guildhall

Despite Arctic weather conditions outside, a seminar on the imminent enforceability of the General Data Protection Regulation (GDPR) was held at the historic Goldsmiths’ Hall in the heart of the City attended by the Clerks from 101 Livery Companies.

Medium bda2dfbe 54e5 438f 8f5d 47288d2273a3

07 February 2018

Livery Companies explained

Back in 2016, while I was a Master of the Worshipful Company of Marketors, I was asked to give a short explanation about what Livery company is.

Medium 4d6ae795 e1e9 4c6c a657 abc4e9405dd9

26 January 2018

GDPR is coming – ready or not.

GDPR is coming. At the end of this month, the European Commission will begin its PR and marketing campaign intending to remind 500 M citizens of their right to seek information from anyone processing their personal data.


Jp5z wrl normal

10 April 2023

@CityandLivery @citymuso Better ask St Paul…

Jp5z wrl normal

05 April 2023

@LiveryWales @CityandLivery Congratulations all, and have a wonderful year.

Jp5z wrl normal

17 March 2023

Temple Bar is an astonishing survivor with an amazing history. Now restored with the help of other patrons and live…

Jp5z wrl normal

16 March 2023

Lovely to be able to give members of the Farringdon Ward Club a tour of the wonderful Old Bailey. #CityofLondon…

Jp5z wrl normal

16 March 2023

@CityandLivery It is of course ‘ A wisdom’ of Past Masters!